Curating a Social Media Voice
Rising Fire Shamanic Healing Center
Organic social media strategy development and content management for a virtual shamanic healing center in Portland, Oregon.
Platform optimizations, curated strategy development, marketing guide, and managed social media postings.
Focused on national growth for a virtual audience and learning marketing strategy, Rising Fire wanted to breathe new life into their Instagram channel, create a new Facebook page, and for the first time grow their Google Business Profile listing.
“Yancey Red offers a real depth of knowledge in the very complicated field of social media. Attention to detail and the ability to make changes in real-time are what make Yancey Red the agency of choice for many business owners.”
About The Client
Serving a global audience, Rising Fire offers online workshops and shamanic support for those seeking and healing. During our time working with the school, their world retreats were on hold during the COVID-19 shutdown.
The Process
A business in transition, Rising Fire was in-between branding worlds. The voice on their website wasn’t exactly how they wanted to present themselves, yet they didn’t quite have their curated vision just yet.
Occasionally collaborating with their graphic designer on visuals for social media, we built a solid social media strategy for Facebook, Instagram, LinkedIn, and Google Business Profile.
Social Media Results
We helped Rising Fire get clear on what they did and did not want to present on their social media channels. While their brand voice was still in flux when our work ended, Yancey Red provided the organization with quality social media and best practice training.
Contact Yancey Red to find out what strategic social media marketing can do for your business.