Positively Yancey - The Good Social Media Feels

January, 2020

Social media brought you here. Your desire to feel good is keeping you reading.

Social media gets a bad rap. It influences world elections, manipulates self-confidence, and adds to your business marketing spend.

But we’ve also seen social media used to uplift and spread positivity. Countless times we’ve scrolled through positive comments, sweet reunion videos, and heartwarming testimonials. It goes deeper than that though. Places were social media gets to a true heart connection and has the power to bring together people, improve lives, and be a catalyst for social equality and justice.

Yancey Red exists because of the good social media does in this world. Before Yancey was Yancey, she was a new mom. Not making enough breastmilk, her baby was fed by Facebook. Over the course of 2 years, she found more than 25,000 ounces of breastmilk on social media, donated by moms who had enough to spare. Through that experience, Yancey started looking at social media differently - how it could be used to move in this world heart first.

Forbes reports that it’s not all bad on social media. They cite news alert distribution, traffic messages, and a few other aspects that contribute to helping societies be more connected.

Georgetown University published a paper on ways to use social media for good through connection with do-good organizations and, most importantly, truth in factual storytelling (no fake news, people).

Yancey Red is taking it to the next level. Throughout the year 2020, on our Instagram feed, we’ll be sharing stories of how social media has positively impacted people’s lives.

We want to hear your personal stories of gratitude and connection. Tell us your fun stories of how social media increased attention or sales for your business. Share your stories across the spectrum of how social media does good; any story that shines light on the positive impact social media carries. We want to highlight those stories that contribute to the good feels on social media.

If you’re interested in sharing your story, send us a note. You may remain anonymous or we can highlight your business or personal profile. You can also tag @yanceyredagency and use the hashtag #positivelyyancey.